We are pleased to announce that we opened MYne’s flagship store “THE PHARCYDE” in Nakameguro, Tokyo on  6th August 2022.

 

Director Koji Kamiya produces a change of brand ‘s vision.

Hip-hop-derived youth culture rooted in his own background and he remembers that the stores were like hubs in 1990s.

 

THE PHARCYDE” was born as a place where “MYne” can be embodied.

The name of the store is derived from the alternative hip-hop group “THE PHARCYDE”.

 

In addition to selling clothing from the seasonal collections, the shop is an alternative space that crosses over all categories, including art exhibitions and pop-up stores of brands.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

The 2022-23 Autumn/Winter collection will also be available from 13th August.

 

 

 

 

 

 

 

 

 

【 THE PHARCYDE 

Address:1-25-9 Aobadai,Meguro-ku,TOKYO 153-0042

Open:12:00 – 20:00

Closed:Monday, Wednesday, Thursday

TEL:+8170-6660-0692

Email : the_pharcyde@sosu.co.jp

Instagram : myne.official  /  the_pharcyde.official  

“MODIFIED”

 

 

 

 

“Modified”.

A new style that “reinterprets” clothes selected from the vast amount of vintage clothes that designer Mihara has purchased and collected over the years, as well as clothes that appeared in past collections.

The styles includes a wide variety of outerwear, shirts, t-shirts, pants, and more.

Here are some of the new items currently on sale, including summer/early autumn items can be added to your wardrobe now.

 

 

 

 

 

 

 

 

 

 

Measure Tape Stripe Shirt

 

 

 

 

 

 

 

 

 

 

 

Cut-Off No-Collar Shirt

 

 

 

 

 

 

 

 

 

 

 

Cordlane Mao-Collar Shirt

 

 

 

 

 

 

 

 

 

 

 

Front Layered Shirt

 

 

 

 

 

 

 

 

 

 

 

Slim Flare Western Pants

 

 

 

 

 

 

 

 

 

 

 

Lace Up Pullover

 

 

 

 

 

 

 

 

 

 

 

Enlarged Zipper Parka

 

 

 

 

 

 

 

 

 

 

 

Layered Hoodie

 

 

 

 

 

 

 

No-Collar Quilting Blouson

 

 

 

 

 

 

 

 

 

 

Easy Denim Pants

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

【Stores】

 

MIHARA YASUHIRO Official Online Store

https://miharayasuhiro.jp/

 

Maison MIHARA YASUHIRO Omotesando hills

TEL : 03-5770-3291

Email : tokyo@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_tokyo/

 

Maison MIHARA YASUHIRO Osaka

TEL : 06-6563-9807

Email : osaka@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_osaka/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Men’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_shinjuku/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Women’s

TEL : 03-3352-1111(group)

 

Maison (MY)Labo.

TEL : 092-753-8518

Email : maison_my_labo@sosu.co.jp

Instagram : @masion_my_labo

 

 

 

PLAYFUL PRINTS

 

 

 

 

 

 

Playful prints in the 2022-23 Autumn/Winter collection.

Discover adorable characters, bears and smiley faces, and a message “Dog or Cat”

 added on t-shirts, hoodies and other items.

Pick up yours online and in-stores.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

【Stores】

 

MIHARA YASUHIRO Official Online Store

https://miharayasuhiro.jp/

 

Maison MIHARA YASUHIRO Omotesando hills

TEL : 03-5770-3291

Email : tokyo@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_tokyo/

 

Maison MIHARA YASUHIRO Osaka

TEL : 06-6563-9807

Email : osaka@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_osaka/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Men’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_shinjuku/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Women’s

TEL : 03-3352-1111(group)

 

Maison (MY)Labo.

TEL : 092-753-8518

Email : maison_my_labo@sosu.co.jp

Instagram : @masion_my_labo

 

YOSEMITE STRAP X MMY

 

 

 

 

The collaboration with “YOSEMITE STRAP” .

5 items will be available at the stores and the official online store from 16th July.

 

Facing a huge monolith, one of the most famous rock climbing spots in the world, a climber was carrying a large SLR camera with a strap that had been battered by the sharp rock face and extremely cold environment.

 

YOSEMITE STRAP was born after SMOKEY SUNDAY, a Japanese photographer who launched the camera lifestyle brand “Extended Photographic Material,” met a climber on a photo trip to Yosemite National Park in California.

 

YOSEMITE STRAP, a camera strap made from climbing rope, has been called a “masterpiece of camera straps” for its durability, careful craftsmanship, and ease of use.

 

In this collaboration, we created items such as a smart phone strap using YOSEMITE STRAP signature “climbing rope”, as well as a sacosh and coin case.

The lineup includes items not only practical, but can also be used like accessories.

 

 

 

 

 

 

 

 

 

 

 

 

 

Leather Combined Smartphone Strap

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Smartphone strap

 

 

 

Designer Mihara’s handwritten message is printed on the attachments, sacosh and coin cases.

 

 

 

 

 

 

 

 

Sacosh

 

 

 

 

 

 

 

Round Coin Case

 

 

 

 

 

 

Triangle Coin Case

 

 

 

 

Enjoy your own original strap by customizing it to suit your scene, from active scenes, outdoor activities and festivals to city walking.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

【Stores】

 

MIHARA YASUHIRO Official Online Store

https://miharayasuhiro.jp/

 

Maison MIHARA YASUHIRO Omotesando hills

TEL : 03-5770-3291

Email : tokyo@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_tokyo/

 

Maison MIHARA YASUHIRO Osaka

TEL : 06-6563-9807

Email : osaka@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_osaka/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Men’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_shinjuku/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Women’s

TEL : 03-3352-1111(group)

 

Maison (MY)Labo.

TEL : 092-753-8518

Email : maison_my_labo@sosu.co.jp

Instagram : @masion_my_labo

 

 

 

 

WOMEN’S LOOK 2022-23 Autumn/Winter collection

 

 

 

 

The 2022-23 Autumn/Winter collection  is now in stores and online.

The mood of women’s collection looks are different from the outlandish show held in Asakusa, the urban yet somehow nostalgic.

Take a look back at all of the looks before more arrivals on 16th July.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Discover more looks for men’s and women’s here.

 

 

 

 

 

 

2022-23 Autumn/Winter “SELF CULTURE”

 

 

 

 

 

“In an era when information has become much easier to obtain globally, I’ ve turned to localising myself with my surroundings.”

The answer that designer Mihara was searching for was his memories of Tokyo in the 1990s.

It was the period of time when Mihara started his path within the fashion industry.

 

The unique Japanese fashion scene took on more of an American casual and military styleapproach to clothing, with the help of the youth of Japan, this trend blossomed.

Japan was desperately chasing American and European fashion trends.

 

The 2022-23 Autumn/Winter collection is based on the theme of “SELF CULTURE,” and is reorganized and reconstructed with Maison MIHARA YASUHIRO’s unique sense of humor.

The collection will go on sale sequentially at Maison MIHARA YASUHIRO stores and the official online store from Saturday 18th June.

The runway show was held earlier this year on Sushiya-street in Asakusa, Tokyo.

The guerrilla-style show in downtown Tokyo was full of surprises and happenings that were out of the ordinary.

Designer Mihara himself appeared at the show, which was a great success, bringing smiles to the faces of those who saw it and cheering them up.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

The 2022-23 A/W collection includes a new line “Modified,” which is a “reinterpretation” of a few models selected from the vast amount of vintage clothing Mihara has bought and collected over the years, as well as new designs such as “worn-out” clothes that seem to be deliberately out of place.

In addition, women’s wear with an unprecedented air will be in stores, including a body-conscious series using original super stretch fabrics.

The first delivery on 18th June will include items that can be worn from now on, such as T-shirts and shirts, as well as jacket&pants, dresses, and other noteworthy items.

 

 

 

 

 

 

 

 

SELF CULTURE Printed Tee 2

 

 

 

 

 

 

 

 

 

 

 

SELF CULTURE Printed Tee 1

 

 

 

 

 

 

 

 

 

 

 

 

 

Suspender Tee

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Distressed Tee

 

 

 

 

 

 

 

 

 

 

 

 

Cut-Off No-Collar Shirt

 

 

 

 

 

 

 

 

 

 

 

 

Measure Tape Stripe Shirt

 

 

 

 

 

 

 

 

 

 

 

 

Wide Back Check Blazer

 

 

 

 

 

 

 

 

 

 

 

Double Waist Check Pants

 

 

 

 

 

 

 

 

 

 

 

 

Combined Shirt Dress

 

 

 

 

 

 

 

 

 

 

 

 

Double Waist Pants

 

 

 

 

 

 

 

 

 

 

 

Original Super Stretch Glitter Turtleneck Pullover

 

 

 

 

 

 

 

 

 

Original Super Stretch Glitter Mermaid Skirt

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

【Stores】

 

MIHARA YASUHIRO Official Online Store

https://miharayasuhiro.jp/

 

Maison MIHARA YASUHIRO Omotesando hills

TEL : 03-5770-3291

Email : tokyo@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_tokyo/

 

Maison MIHARA YASUHIRO Osaka

TEL : 06-6563-9807

Email : osaka@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_osaka/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Men’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_shinjuku/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Women’s

TEL : 03-3352-1111(group)

 

Maison (MY)Labo.

TEL : 092-753-8518

Email : maison_my_labo@sosu.co.jp

Instagram : @masion_my_labo

 

 

 

 

THE MIHARA T-SHIRTS

 

 

 

 

 

T-shirts are a must-have before the dreary rainy season in June .

Find your favorite T-shirts from the Spring/Summer 2022 collection, featuring playful items under the theme of “Usual.

 

 

 

 

 

 

 

 

 

 

 

 

Shift Side Combined Tee

 

 

 

 

 

 

 

 

 

 

 

 

 

Combined Tee

 

 

 

 

 

 

 

 

 

 

 

 

 

Combined Polo Shirt

 

 

 

 

 

 

 

 

 

 

 

 

 

Maison MIHARA YASHIRO Printed Tee

 

 

 

 

 

 

 

 

 

 

 

 

 

Suspender Tee

 

 

 

 

 

 

 

 

 

 

 

 

 

M.Mihara Printed Tee

 

 

 

 

 

 

 

 

 

 

 

 

 

Distressed Reversible Tee

 

 

 

 

 

 

 

 

 

 

 

 

 

Mihara Printed Tee

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Distressed Tee

 

 

 

 

 

 

 

 

 

 

 

 

 

Printed Tee A

 

 

 

 

 

 

 

 

 

 

 

 

 

Printed Tee B

 

 

 

 

 

 

 

 

 

 

 

 

 

Printed Tee C

 

 

 

 

 

 

 

 

 

WOMEN’S

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Distressed Combined Tee

 

 

 

 

 

 

 

 

 

 

 

 

Dropped Camisole Layered Tee

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Combined Tee

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

MIHARA Printed Tee

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Camisole Combined Tee

 

 

 

 

 

 

 

 

【Stores】

 

MIHARA YASUHIRO Official Online Store

https://miharayasuhiro.jp/

 

Maison MIHARA YASUHIRO Omotesando hills

TEL : 03-5770-3291

Email : tokyo@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_tokyo/

 

Maison MIHARA YASUHIRO Osaka

TEL : 06-6563-9807

Email : osaka@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_osaka/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Men’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_shinjuku/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Women’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_isetanwomens/

 

Maison (MY)Labo.

TEL : 092-753-8518

Email : maison_my_labo@sosu.co.jp

Instagram : @masion_my_labo

 

 

 

 

“ECCO x General Scale” – Edit.03

 

 

 

“General Scale”collaborates with “ECCO”.

Four types of leather goods are now on sale at the stores and online.

 

 ECCO is founded in Denmark in 1963.

The brand has continued to produce shoes and leather goods, and in recent years it became one of the leading brands in the development of environmentally friendly leather.

Since its early days, ECCO has focused on reducing waste and recycling as much as possible, and all of its leather factories in four countries have now passed over 250 audits by the independent Leather Working Group (LWG) and have received the highest gold rating.

The “premium leather” produced in these factories is of such high quality that it is supplied to the world’s iconic luxury brands.

 

 

All of the new products went on sale this time are made from leather tanned with 『ECCO』’s proprietary DriTan™ tanning technology, which conserves water.

This innovative technology uses the moisture already present in the hides.

The result is indistinguishable from traditionally tanned leather in terms of quality, characteristics, stability and lead-time.

Besides saving huge amounts of water, the technology also considerably minimises the discharge of waste water and the use of chemicals.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Pod Case

 

Comes with a leather strap that can be worn around the neck or wrist.

You can carry it around like an accessory.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Key Pouch

 

This small pouch can be clipped to a larger bag or attached to other small leather goods.

You can change the combination each time you go out.

It is also useful for adding golf balls, lip balm, cosmetics, and other personal items besides keys.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Pot Bag

 

A lining and card pocket inside.

The adjustable shoulder strap has a D-ring so you can attach a Key Pouch when you want to carry a little more.

Lightweight leather bag with magnetic closure for easy access.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Pillow Phone Bag

 

Soft leather with lining and card pocket inside.

Adjustable shoulder strap plus dog hook included.

Keys and small leather goods can be attached.

Designed to keep your smartphone and other belongings separate.

 

 

 

 

 

 

 

 

 

 

【Stores】

 

MIHARA YASUHIRO Official Online Store

https://miharayasuhiro.jp/

 

Maison MIHARA YASUHIRO Omotesando hills

TEL : 03-5770-3291

Email : tokyo@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_tokyo/

 

Maison MIHARA YASUHIRO Osaka

TEL : 06-6563-9807

Email : osaka@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_osaka/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Men’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_shinjuku/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Women’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_isetanwomens/

 

Maison (MY)Labo.

TEL : 092-753-8518

Email : maison_my_labo@sosu.co.jp

Instagram : https://www.instagram.com/maison_my_labo/

 

 

 

 

 

General Scale Edit.02

 

 

 

 

 

“General Scale”releases new collection, Edit.02.

Three types of sneakers will go on sale on 14th May.

 

The “PAST” sole faithfully reproduces the look and feel of a worn-out pair of shoes.

“Revive time by recreating the beauty of a bygone era.”

The item name, “PAST,” expresses this message.

 

Following the white sole of Edit.01, Edit.02 will feature an updated black sole with a chic color uppers, white, black, gray, and brown.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

PAST Sole High-top Sneaker

 

 

 

 

 

The sole and toe cap are molded by an Italian sole master to create a sole with a unique look.

The sole and toe cap are carefully manufactured by hand in over 50 processes using latex harvested from the Para rubber tree.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

PAST Sole 6 – Hole Low-top Sneaker

 

 

 

 

 

 

“PAST” sole sneaker uses biodegradable materials for the sole and upper, as well as for all the parts that make up the sneaker, such as the interlining, dovetails, and ink material.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

PAST Sole 5 – Hole Low-top Sneaker

 

 

 

 

 

Discover General Scale’s world here.

 

 

 

 

 

 

【Stores】

 

MIHARA YASUHIRO Official Online Store

https://miharayasuhiro.jp/

 

Maison MIHARA YASUHIRO Omotesando hills

TEL : 03-5770-3291

Email : tokyo@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_tokyo/

 

Maison MIHARA YASUHIRO Osaka

TEL : 06-6563-9807

Email : osaka@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_osaka/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Men’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_shinjuku/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Women’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_isetanwomens/

 

Maison (MY)Labo.

TEL : 092-753-8518

Email : maison_my_labo@sosu.co.jp

Instagram : @masion_my_labo

 

MY Foot Products

OPEN : Tuesday&Saturday only

TEL : 03-6712-5617

E-MAIL : my_foot_products@sosu.co.jp

 

 

 

BED j.w FORD x Maison MIHARA YASUHIRO Original Sole Sneakers

 

 

 

 

BED j.w FORD” collaborates with “Maison MIHARA YASUHIRO” .

Two models of original sole sneakers will be available at the official online store and selected stores from 29th April.

 

“BED j.w FORD” creates a world of elegance by mixing beauty and fragility into the appearance created by wearing clothes.

The two brands presented the collection together in a session format at the Autumn/Winter 2020 Paris collection physical show.

 

As the first product collaboration, two models of original sole sneakers, “BLAKEY” and “HANK,” will be on sale.

 

 

 

 

 

 

 

 

 

 

 

 

 

“BLAKEY” Original Sole Velour High-top Sneaker

 

The upper and sole of this mode pair are unified in black.

The upper is made of velour for an elegant look.

A thin type of laces, different from the usual type.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

“HANK” Original Sole Suede Low-top Sneaker

 

This mode pair has a black base with white coloring on the stitching and part of the toe.

The upper is a hybrid material made of velour and canvas.

A thin type of laces, different from the usual type.

 

 

 

 

 

 

 

 

 

 

【Stores】

 

MIHARA YASUHIRO Official Online Store

https://miharayasuhiro.jp/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Women’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_isetanwomens/

 

Maison (MY)Labo.

TEL : 092-753-8518

Email : maison_my_labo@sosu.co.jp

Instagram : @masion_my_labo

 

MY Foot Products

OPEN : Tuesday&Saturday only

TEL : 03-6712-5617

E-MAIL : my_foot_products@sosu.co.jp

Leather Goods

 

 

 

 

 

Compact and fit smartly in a mini bag, new leather goods will be available from 23rd April.

 

Four wallets, including three-fold and two-fold types, will go on sale.

The color palette is clean and futuristic black, beige, and light blue.

The key points of the designs are the medallion decoration with the brand mark and the embossed message, which is also used on the tags of the garments.

The embossed instruction message begins with “TRUST YOURSELF” is a must-read.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Multi Pocket Wallet

 

It has a certain amount of gussets to make it easy to store cards and bills.

In addition to the inside specifications,  there is a pocket on the outside.

Recommend for those who are always looking for a mini wallet in the bag because you don’t know where it has gone.

It has a certain degree of hold.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Folded Wallet

 

When opened, the coin purse, card and bill can be taken out at the same time.

The coin purse can hold a certain amount of coins, yet it is a compact size. Popular three-fold.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Folded Wallet & Coin Case

 

Separate coin case.

The card and bill part are folded in two without buttons or fasteners.

Useful and it will save your time at the cash register.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Zip Wallet & Coin Case

 

Many people prefer zips to buttons, don’t they?

Once you get used to it, it is easy to use and can be closed securely without leaving any space.

The coin case is also separated.

 

 

 

 

 

 

 

 

 

【Stores】

 

MIHARA YASUHIRO Official Online Store

https://miharayasuhiro.jp/

 

Maison MIHARA YASUHIRO Omotesando hills

TEL : 03-5770-3291

Email : tokyo@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_tokyo/

 

Maison MIHARA YASUHIRO Osaka

TEL : 06-6563-9807

Email : osaka@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_osaka/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Men’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_shinjuku/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Women’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_isetanwomens/

 

Maison (MY)Labo.

TEL : 092-753-8518

Email : maison_my_labo@sosu.co.jp

Instagram : @masion_my_labo

 

 

 

 

 

 

 

“Nigel Cabourn x MMY” Split Sneaker

 

 

 

 

 

“Nigel Cabourn” x Maison MIHARA YASUHIRO collaboration split sneakers will be available at My Foot Products, Maison MY Labo., and Offcial Online Store from 19th April.

 

Based on the Maison MIHARA YASUHIRO design with a idea that by hybridizing classic and simple elements, the sneakers express Nigel Cabourn’s world in the military color palette and design detailings.

 

 

 

 

 

 

 

Nigel Cabourn × Maison MIHARA YASUHIRO “SPLIT SNEAKER”

COLOR : BEIGE, NAVY, RED

SIZE : 37, 38,39, 40, 41, 42, 43, 44

PRICE : ¥29,000(+TAX)

 

 

 

 

 

 

 

 

Hybrid design with canvas fabric on the front half and pigment-coated cowhide on the back half. Military colors, beige, red, and navy are used.

 

 

 

 

 

The shoelaces can be secured at the ankle, and the heel loop that holds the shoelaces in place is designed with broad-arrow embroidery (an arrow-shaped mark indicating that the shoes are British government property).

 

 

 

 

ABOUT : Nigel Cabourn

 

A brand by British designer Nigel Cabourn, a world-renowned collector of vintage military, outdoor and workwear.

He has long been passionate about vintage clothing, fabrics and design details, and his creations are not influenced by trends.

Inspired by his collection of over 4000 vintage pieces collected over the past 30 years, his collections are timeless and new.

The collection is divided into two lines, the “Authentic” line and the “Main” line.

The former uses mainly British fabrics such as Harris Tweed and Bentley, and is produced in Mackintosh’s factory and Scottish knitwear factory.

The latter are items that can only be produced in Japan using original fabrics, dyeing and processing techniques in Japan.

 

 

 

 

 

【Stores】

 

 

Maison (MY)Labo.

CLOSE : Wednesday&Thursday

TEL : 092-753-8518

Email : maison_my_labo@sosu.co.jp

Instagram : @masion_my_labo

 

MY Foot Products

OPEN : Tuesday&Saturday only

TEL : 03-6712-5617

E-MAIL : my_foot_products@sosu.co.jp

 

MIHARA YASUHIRO Official Online Store

https://miharayasuhiro.jp/

 

Original Star Jacquard

 

 

 

 

Original star-patterned fabric with a soft and easy feel.

Long dresses, shirts and pants are now available.

Whether create an innocent cuteness unique to girls or an adult look with a relaxed mood.

How do you wear them?

 

 

 

 

 

 

 

 

 

 

 

 

Original Star Jacquard Pajamas Shirt Dress

 

Long shirt dress in a cocoon silhouette with a pajama feel.

It can be worn alone when all the buttons are closed as a dress, or transformed into a long gown when opened.

Wearing it with pants and an inner layer inside is perfection.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Original Star Jacquard Shirt

 

 

A big shirt with shoulders slightly shifted forward.

The back length is longer than the front, making it look casually stylish.

The front buttons are also winged for a sleek look.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Original Star Jacquard Gather Pants

 

Straight wide silhouette pants.

The waist is elastic and can be adjusted with laces for ease of wear.

The silhouette is not too voluminous, supporting feminine styling.

 

 

 

 

 

 

 

 

 

【Stores】

 

MIHARA YASUHIRO Official Online Store

https://miharayasuhiro.jp/

 

Maison MIHARA YASUHIRO Omotesando hills

TEL : 03-5770-3291

Email : tokyo@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_tokyo/

 

Maison MIHARA YASUHIRO Osaka

TEL : 06-6563-9807

Email : osaka@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_osaka/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Women’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_isetanwomens/

 

Maison (MY)Labo.

TEL : 092-753-8518

Email : maison_my_labo@sosu.co.jp

Instagram : @masion_my_labo

 

 

 

 

 

 

 

WE WEAR “in・stru(men-tal). ” Edit.03

 

 

 

 

 

 

If “Maison MIHARA YASUHIRO,” a collection line, is a song with lyrics, “in・stru(men-tal). “is a song without lyrics.

Designer Yasuhiro Mihara’s capsule collection “in・stru(men-tal).” is a stress-free collection that strips away design and pursues fabrics, silhouettes, and comfort.

 

The third edition, Edit.03, adds a new colour ‘purple’ to the existing items, and new t-shirts and denim items are now available.

 

A stripped-down design.

Colours and fabrics accompany to the person wear them.

Individuality that can be glimpsed when we wear  “in-stru(men-tal)”.

 

We feature “WE WEAR “in-stru(men-tal). “sequel.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Denim Blouson / INDIGO

 

 

 

 

 

Denim Pants / INDIGO

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Denim Blouson / BLACK

 

 

 

 

 

Denim Pants / BLACK

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Heavy Weight Hoodie / PURPLE

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Long Sleeve Oxford Shirt / PURPLE

 

 

 

 

 

Embroidery Tee / PURPLE

 

 

 

 

 

No Side Seams Easy Pants

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Cotton Jacket / PURPLE

 

 

 

 

 

Knit Cardigan / PURPLE

 

 

 

 

 

 

 

【Stores】

 

MIHARA YASUHIRO Official Online Store

https://miharayasuhiro.jp/

 

Maison MIHARA YASUHIRO Omotesando hills

TEL : 03-5770-3291

Email : tokyo@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_tokyo/

 

Maison MIHARA YASUHIRO Osaka

TEL : 06-6563-9807

Email : osaka@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_osaka/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Men’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_shinjuku/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Women’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_isetanwomens/

 

Maison (MY)Labo.

TEL : 092-753-8518

Email : maison_my_labo@sosu.co.jp

Instagram : @masion_my_labo

 

 

 

MAKAVELIC X MYne  Collaboration

 

 

 

The Japan based men’s bag brand “MAKAVELIC” collaborates with  MYne.

Two items, MAKAVELIC’s standard backpack and harness bag, will go on sale from Saturday  26 March.

 

MAKAVELIC” is a men’s bag brand that incorporates current trends while focusing on functionality and selecting fabrics.

The brand pursues fashion and quality with the keywords of “something good” and  “something can be carried at any age” for people who enjoy sports, fashion, and music as a lifestyle, both on and off the job.

 

For this collaboration, the items are made of high-quality nylon from the long-established Italian manufacturer Limonta.

 

 

 

 

 

Hanes Bag

¥15,000+TAX

 

Harness bag designed for town use.
The straps are joined with detachable joint parts, so it can be divided and also be used as a pouch bag.
3 ways.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Daypack

¥28,000+TAX

 

 

MAKAVELIC’s signature backpack with large pockets on both sides.

Exclusive design with colored nylon tape.

The left and right shoulder straps are each embroidered with the logos of both brands.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

【Stores】

 

MYne official online store

https://miharayasuhiro.jp

 

MYne CODEX

E-mail : myne_codex@sosu.co.jp
http://myne.tokyo

 

 

 

 

 

in・stru(men-tal). – Edit.03

 

 

 

 

3rd collection  of “in・stru(men-tal). “,  “Edit.03” will be released from 12th March.

 

The name of the brand, “instrumental,” is an English word that refers to a song played only with musical instruments, without any human voice, or in other words, a song played only with musical instruments without singing.

If the collection line “Maison MIHARA YASUHIRO” is a song with lyrics, “in・stru(men-tal). “is a song without lyrics.

It is a stress-free capsule collection that strips away design and pursues fabrics, silhouettes, and comfort.

 

“Edit.03” features new items such as  denim jacket & pants, t-shirts, and  hats.

In addition, a new color “purple” will be added to the existing items.

Enjoy the unique color expression produced by the “garment dyeing” process.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Denim Blouson

 

Zip-up blouson made of 80z denim.
Inspired by vintage blousons, with special thick stitch detailing that fades.
Wide back and shoulder sleeves are relaxed silhouette and comfortable.
Vintage design zipper.
Washed finish.

 

Denim Pants

 

Denim pants made of 80z denim.
High rise.
No side seams for ease of movement and a clean silhouette.
Thick stitch detail.
The waist is elastic and can be further adjusted with spindles.
Washed finish.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Embroidery Tee

 

Half-sleeve t-shirt made of organic cotton.
Brand logo embroidered above the chest pocket.
Thinner and more supple than previous T-shirts.
Eliminates shoulder seams for ease of movement and comfort.
Navy, brown, green, and purple are over-dyed.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

New color “Purple”.

 

 

 

 

Visit here to check the all looks.

 

 

Starting with the denim set-up to be released on 12th March, T-shirts, hats and other accessories, and the new “purple” color will be released sequentially.

 

  Please contact following stores for inquiries.

 

 

 

【Stores】

 

MIHARA YASUHIRO Official Online Store

https://miharayasuhiro.jp/

 

Maison MIHARA YASUHIRO Omotesando hills

TEL : 03-5770-3291

Email : tokyo@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_tokyo/

 

Maison MIHARA YASUHIRO Osaka

TEL : 06-6563-9807

Email : osaka@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_osaka/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Men’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_shinjuku/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Women’s

TEL : 03-3352-1111(group)

 

Maison (MY)Labo.

TEL : 092-753-8518

Email : maison_my_labo@sosu.co.jp

Instagram : @masion_my_labo

 

 

 

WE WEAR “in・stru(men-tal). ”

 

 

 

 

 

 

If “Maison MIHARA YASUHIRO,” a collection line, is a song with lyrics, “in・stru(men-tal). “is a song without lyrics.

Designer Yasuhiro Mihara’s capsule collection “in・stru(men-tal).” is a stress-free collection that strips away design and pursues fabrics, silhouettes, and comfort.

The second collection, titled Edit.02, has been on sale since this Autumn.

In the first edition of “Edit.01”, we introduced how people on the street wear the clothes here.

 

The second issue, under the title of “WE WEAR “in・stru(men-tal).”, we introduce the stress-free styling that can be worn genderless, men and women with  jackets, blousons, sweaters and other autumn and winter items.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Emily:175cm

 

 

 

 

Hooded Bluson

 

 

 

 

 

 

No Side Seam Easy Wide Pants

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Jeff:185cm

 

 

 

 

 

Hooded Blouson

 

 

 

 

No Side Seam Easy Wide Pants

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Zach:182cm

 

 

 

 

 

Cotton Jacket

 

 

 

 

 

Heavy Weight Long Sleeve T-shirt

 

 

 

 

No Side Seam Easy Wide Pants

 

 

 

 

 

 

 

 

 

 

 

 

 

Sarie:170cm

 

 

 

 

 

Knit Pullover

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Enzo:180cm

 

 

 

Heavy Weight Hoodie

 

 

 

 

 

Knit Cardigan

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Tsuyoshi:177cm

 

 

 

 

 

Knit Cardigan

 

 

 

 

Long Sleeve Oxford Shirt

 

 

 

 

No Side Seam Easy Wide Pants

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Emily:175cm

 

 

 

 

 

Heavy Weight Hoodie

 

 

 

 

No Side Seam Easy Wide Pants

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Jeff:185cm

 

 

 

 

 

Cotton Jacket

 

 

 

 

 

Long Sleeve Oxford Shirt

 

 

 

 

 

No Side Seam Long Pants

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Zach:182cm

 

 

 

 

 

Knit Pullover

 

 

 

 

 

No Side Seam Easy Wide Pants

 

 

 

 

 

Photos : Ryohei Obama

 

 

 

 

You can check all of Edit.02 collection looks here.

 

 

 

【Stores】

 

MIHARA YASUHIRO Official Online Store

https://miharayasuhiro.jp/

 

Maison MIHARA YASUHIRO Omotesando hills

TEL : 03-5770-3291

Email : tokyo@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_tokyo/

 

Maison MIHARA YASUHIRO Osaka

TEL : 06-6563-9807

Email : osaka@sosu.co.jp

Instagram : https://www.instagram.com/miharayasuhiro_osaka/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Men’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_shinjuku/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Women’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_isetanwomens/

 

Maison (MY)Labo.

TEL : 092-753-8518

Email : maison_my_labo@sosu.co.jp

Instagram : @masion_my_labo

 

“Maison(MY)Labo. ” Grand Open

 

 

 

 

 

“To be honest, it would be foolish to simply open a Maison MIHARA YASUHIRO Fukuoka store.

So I decided to create “Maison (MY) Labo.” as a new space for experimental efforts.

I use the word “experimental” because it sounds good, but it’s a lazy concept.

It is such a random and irresponsible space.

Of course, for apparel, we have “Maison MIHARA YASUHIRO”, “General Scale”, “in-stru(men-tal).

We also plan to have lifestyle products and collaborations with local producers that can only be found in this store.

Occasionally, I will hold an art exhibition.

I’m embarrassed to say this, but please keep a warm eye on “Maison (MY)Labo.”.

 

 

Mihara Yasuhiro

 

 

 

 

On Friday, 17 September the concept store “Maison (MY) Labo.” will open in Fukuoka, the hometown of designer Mihara.

The interior of the store is a special Pass the Baton space, with fixtures and walls reused from the “Pass the Baton” select recycling store by Smiles Co.,Ltd.

 

 

 

 

 

To commemorate the opening, a limited number of gift, drawstring tote bags will be given to customers who make purchases at the store.

 

 

In addition, the first art exhibition, “Atsushi Tanno Exhibition / Chaos CHANNEL”, will be held , featuring cycling photos taken while moving and landscape taken by photographer Atsushi Tanno.

 

 

【 Atsushi Tanno 】

 

Born in 1974 in Fukuoka, Japan, he started his music career in his mid-teens after being shocked by punk rock music. His first encounter with a road bike in 2000 led him to a compact camera that he used to record the scenery he saw while riding, and he became fascinated with the world of photography. He has been active in portraits, magazines, and catalogs, focusing on cycling photos and landscapes of moving riding scenes taken while moving himself. He has also published collages using images he has taken.

 

https://www.atsushitanno.com

 

 

 

 

 

【 Maison (MY)Labo. 】

 

 

Opening hours:12:00-20:00

Closed:Wednesday & Thursday

TEL : 092-753-8518

Email : maison_my_labo@sosu.co.jp

Instagram : @masion_my_labo

Address : Tokyu Doeruarusu Akasaka 1-B, 2-3-6, Chuo-ku, Fukuoka-shi,Fukuoka, 810-0042,Japan

 

 

 

 

“MYne” x “beauty:beast”

 

 

 

 

“MYne” and “beauty:beast”, a Tokyo-based designer brand by Takao Yamashita, have collaborated to create the track jacket and the track pants.

The collaboration items will go on sale on Saturday 22 May.

 

 

 

 

 

The brand “beauty:beast” was created by Takao Yamashita, who made his debut at the Paris Collections only three years after the brand’s birth in 1991.

In 1995, the brand participated in the Tokyo collection, and attracted many people with its punkish, radical, and sometimes even philosophical collection pieces that transcended the boundaries between mode and street.

Even after the brand’s closure in 2000, the brand has been revitalized for about 20 years, with a movement to seek out archived pieces.

This year, the brand celebrates its 30th anniversary with a reprint of the now legendary track setup and a collaboration with “MYne”, a leader in the Tokyo street scene.

 

 

 

 

How did this unique fusion of two brands, which crosses over time and values, come about, and what were the thoughts that led to its completion?

Kamiya, who is in charge of design for MYne, and Yamashita of beauty:beast talk about this collaboration.

 

 

 

 

 

Kamiya (K): I was introduced to Mr. Yamashita by someone who told me about a brand called beauty:beast. When I heard about it, I didn’t know much about the brand. I was working at a vintage clothing store, and the owner of the store liked Berne, Wald, and 2047. When we were talking about this project, there was a moment when I felt a connection. That’s when I got excited (laughs) and thought, “Wow. The more I got to know the brand, the more I thought it was an amazing brand. I couldn’t believe I got this offer, and I was so excited (laughs).

Yamashita (Y) : I was very happy to be asked to collaborate with the next generation of designers, as they are from different generations. However, the design of this item is genderless, and there is no timeline involved. That’s why I was so grateful, and I’m still embarrassed (laughs). I honestly feel that I am getting older these days, and the times are changing rapidly, aren’t they? I look forward to meeting new designers every time, and I get very excited. I know it’s a bit of a misnomer to call me a competitor, but for me, people who can share their personal problems and pains and then talk about how to make things in order to move on are very precious and rare. There are many different types of creators out there, but I’m glad to have met you, and I got the impression that you are a very positive person.

K: Thank you very much. To be honest, I was groping my way through the project with an incomplete image until halfway through, so I’m finally relieved when the samples came up and I was able to create something good (laughs). This year is your 30th anniversary, right? I think it’s great that we were able to do this project in such a meaningful year for Mr. Yamashita. I think it’s true what you say about transcending the times. I’m still in my twenties, so I think I was able to express the culture and movement that Yamashita-san was thinking about when he was in his twenties by mixing it with myself, who is living in my twenties now. On the other hand, I wonder how much our generation knows about beauty beasts, which I think will be the key word this time. I read something about it, but at that time, the main target was from 18 years old to late 20s, and 70% of them were men?

Y : That was certainly the case at the time.

K: Our brand also targets that generation. I even have a sense of fate about how to express these items to the generation that doesn’t know anything about beauty. The 90’s and 2000’s are in vogue right now, and I’m happy to be able to express the atmosphere of that time by collaborating with beauty:beast for the first time.

 

 

 

 

 

 

Y : The “KEEP OUT” series was a back item for the 1998 show, I think. There were words like “CAUTION KEEP OUT”, not “stay away from me”, because I tend to be withdrawn. At that time, there was a theme of distance between people. There was a part of me that wanted to stay away from people, but there was also a part of me that wanted to stay away. There was also the fear of changing oneself by letting people get close. I had such intricate feelings about this series. When I met Mr. Kamiya, I was looking forward to seeing how he would translate the keyword “keep out” into the modern world. As it happens, social distance became the standard at the Corona vortex. At that time, “social withdrawal” and “communicable diseases” were just beginning to become social issues. Young people like Shinji Ikari from the anime Evangelion were asking themselves questions and searching for their place in the world, including myself, and they were being asked how to live. One of the tools I used to express myself was this truck (setup). Now that we have Corona, I’ve been looking forward to seeing how Kamiya-kun would interpret Keep Out and convert it into MYne’s language for people who want to be in contact with others but can’t. When it was visualized in this photo shoot, I was really impressed. I’m also looking forward to seeing how this information, which will be sent out to the general public, will be received. It’s fun to give birth to something, but once it’s transmitted, it’s time to play catch with the person who received it. That’s what I’m really interested in right now, how you’re going to play catch with that ball.

 

K: The collections I make are based on music. If I were to borrow Mr. Yamashita’s words, I would say that there are words and then a phrase, and in my case, my style is to put a song into clothes. In my case, I’m trying to make a song into a piece of clothing. I’ve been making this album with the feeling that everyone is wearing it and listening to it. I think that each listener has their own way of feeling a song. You may want to listen to it when you’re playing with others, or when you want to get excited, or when you want to be alone and quiet. I’m trying to capture the emotions that come out of each piece of clothing at the moment it is worn. So when Mr. Yamashita said “I can feel the sound” during the photo shoot, I thought that was exactly what I wanted to express.

 

Y : There are clothes that you can hear sound and clothes that you can’t hear at all. This time I could hear the sound, a lot (laughs).

K: I think it’s the best part of being a creator that people can feel it. The other day, I developed a collection based on music, and I thought that each person who saw it had a different perspective on it. I’m looking forward to seeing how the viewers will perceive this collaboration. Yamashita-san’s way of enjoying things and my way of enjoying things are linked in some ways, but also slightly different in others. I thought it was interesting when we were talking about it.

 

 

 

 

 

Y: That’s right. But I’m not a good talker. Since I was a child, I’ve been misunderstood by my family as well. Everything I do with good intentions backfires (laughs). In addition, my life has been such that if I say something, it is immediately rejected. Therefore, I didn’t speak much because I felt that I would lose if I did, and I began to feel that I didn’t want to interact with people. The reason for this is that I don’t want to be misunderstood. But this is also the driving force behind my clothes. You don’t have to talk if you just want to make clothes, right? Even so, there are many people who tell me what they think of my work. I’m happy when people say positive things about my work. For me, making things serves as a conversation. People who respond to me are not negative. People who are negative end up saying, “I don’t want it. When people deny the words I say, I feel as if they are denying themselves. It’s just that the metaphor has become clothing.

K: Some people tell me straight out, and some people tell me to just feel it. From the point of view of the people who make the products, I think that’s a good thing. By the way, what do you think of the MYne collaboration from your point of view?

 

 

 

 

 

 

Y : To be honest, I really like the specs and height of MYne’s neckline, it’s so complete.

K: I’m glad. When we first talked about what we wanted to do and how we wanted to do it, I was looking at vintage Adidas jerseys from the 90s. I wanted to bring out those nuances. I incorporated the height of the neck from that era, and made the body width more modern. I thought it would be easy for the modern generation to get into and feel the details of the time. It’s also meaningful that the KEEP OUT side tape is placed there. I think it will reflect a good feeling in your next creations.

Y : It inspired me too, thank you very much. I genuinely want to try it on (laughs). It’s clothes made on the same theme, but it’s the difference between punk and grunge. In terms of musical zones, there is a gap of about 20 years. I think that nuance comes out in this piece. It’s very difficult to express something in a straightforward manner, from the perspective of a craftsman. There is a balance that exists in millimeters. If it’s a little off, it’s uncomfortable. There’s no such thing, and the balance is very comfortable.

K: That’s probably part of what I’m aiming for.  I felt the same way when the samples came in, like how many centimeters the neck was. To be honest, the updated version of the reprint that Yamashita-san is making is the style I want to wear now. I’m more into this style now. It’s a little tighter and more snug, a punk feel. However, I heard that the reprint was based on the original, so when I was making the garments, I focused on the MYne style and how I could express the nuances of the original without losing the atmosphere. Personally, I think I’ve found the perfect balance.

Y : I can’t help but think of the faces of the people who have loved me for 20 years when I’m doing this. Nostalgia. Fashion is probably a genre where you should commit acts of betrayal, but there are also size specifications that you can’t betray. But there are some size specs that cannot be betrayed, so you cannot let go. It’s like living space, and I think there are a lot of people who would really like to have a spacious and free space nowadays. But there are also many people who feel more comfortable in a small space. That’s why the silhouette looks like this one. I really wanted to make it tighter, though. Back then, it was more narrow, because you would wear riders over it. The armholes were also too high. Lately, I’ve been seeing a lot of pictures on Instagram of Americans wearing archives from the 90s, and I’m secretly wondering if it’s okay to wear something so tight back then (laughs).

K: But now I’m in the “chunky” mindset. I’m gradually shortening the length of the items in my collection.

Y : It’s fit and release, and depending on the item, it’s either too tight or too loose. I don’t want to be in between. I think we’re in an age where we don’t need to be in the middle.

K: I agree with you. Right now, I want to make knitwear that is too tight or too loose.

Y : I also like the silhouette of thin and big.

K: I’d also like to see Yamashita-san’s style of clothes with a super big pitch (laughs).

Y : I’ll make it (laughs). But I’m not the type of person who can keep up with the times. I don’t want to make things for consumption. Nowadays, I think I want to make things that can be stored in the closet. I’m sure the sales people won’t like me saying this (laughs), but you know those clothes that you never wear? You know, the kind of clothes that are just sitting in your wardrobe. I want to make clothes that people will cherish, that they will wear them someday.

 

 

 

 

 

 

K: What do you think of people in their twenties today?

Y : I basically distrust people (laughs). But I also like people, though it’s contradictory, because I want to see scary things. So I really like people in their 20s. Their parents were my customers when I was making the clothes. When I was in my 20s, I was always looking for myself. I remember that, so I hope that you will soon find a job or music that you think is cool. It just so happened that I found a job making clothes, and now I have a place where I feel like I belong, but I think there are infinite possibilities for kids in their 20s. I think they are more polite and quiet than the 20-somethings of the past. I feel like there were more violent people back then (laughs).

K: This is a kind comment from you, Mr. Yamashita (laughs). As I mentioned earlier, I didn’t know much about beauty:beast to begin with, so I want to convey the brand to the customers I’m dealing with now through the filter of MYne. I want to tell the customers that I’m dealing with now about the Beauty Beast brand through the filter of MYne. If I can make any discoveries through this collaboration, I think I will be able to repay Mr. Yamashita for letting me collaborate with him this time. On the other hand, I think it will be a good opportunity to inject new sensibility into the current generation.

Y : From that point of view, I’d like to have my familiar beauty clients wear this track of yours and say, “This interpretation is better! (laughs) The girl who was my assistant 20 years ago was of the generation known as the Lost Decade, who didn’t know anything about 70s fashion. The girl who was my assistant 20 years ago was of the generation known as the Lost Decade, who didn’t know anything about 70s fashion, and she often talked about wanting to know about 70s fashion and music. In the same way, I think that young people in their twenties who don’t know anything about punk or the 90s could become interested in 90s fashion. The American girls who post their beauty clothes on SNS also say that. Many of them ask me, “What would this look like now if it existed then? I’m hoping that this collaboration will be a trigger for those kids to come back to the Sex Pistols. I think there is a sense that this is a corona trigger. The concept of the foundation of everything has collapsed, and values have become flat.

K: I feel like that’s where I’m at right now. If you look back in history, hip-hop, rock, R&B, and all kinds of other cultures came to Japan, fused together, and exploded around 2000. I feel that the current decadent mood of the Corona vortex is somehow linked to that era of 2000. Realizing this, I wanted to express the mood of 2000.

 

 

 

“I had clothes that I could hear sounds in and clothes that I couldn’t hear at all. This time I could hear the sound, very well.”

That’s what Mr. Yamashita says, and don’t miss the collaborative products that transcend generations.

 

 

 

 

 

 

【 KEEP OUT TRACK JACKET 】

PRICE  : ¥38,000+TAX

SIZE : S,M,L

COLOR : BLACK

 

 

 

 

 

 

 

 

【 KEEP OUT TRACK PANTS 】

PRICE  : ¥31,000+TAX

SIZE : S,M,L

COLOR : BLACK

 

 

 

 

 

【Stores】

MYne official online store

https://miharayasuhiro.jp

 

 

MYne CODEX

E-mail : myne_codex@sosu.co.jp
http://myne.tokyo

“General Scale” Edit.01

 

 

 

『General Scale』 is a new line that focuses on the use of naturally derived materials.

The line, which launched its first collection in October 2020, will finally go on sale on Thursday 29 April , 2021.

 

The first collection of the line, which improves traceability by “visualizing” environmentally conscious production information such as factories, materials, and production areas, will feature three types of sneakers named “PAST” sole sneaker.

 

 

 

 

 

 

 

 

 

“Revive time by recreating the beauty of a bygone era.”

The item name, “PAST,” expresses this message.

 

Worn out sole.

Decayed rubber.

 

The designer Mihara wanted to create vintage shoes that can be worn for a long time, so he faithfully expressed the worn-out look.

 

 

 

 

 

 

 

 

 

 

The sole and toe cap are molded by an Italian sole master to create a sole with a unique look.

 

 

The sole and toe cap are carefully manufactured by hand in over 50 processes using latex harvested from the Para rubber tree.

 

 

 

 

 

 

 

 

 

“PAST” sole sneaker uses biodegradable materials for the sole and upper, as well as for all the parts that make up the sneaker, such as the interlining, dovetails, and ink material.

 

Don’t miss the launch of the new line proposed by Yasuhiro Mihara, an unprecedented concept with improved traceability.

 

 

 

 

 

 

 

 

 

 

 

 

 

Visit our official Instagram here.

 

 

 

【Stores】

 

MIHARA YASUHIRO Official Online Store

https://miharayasuhiro.jp/

 

Maison MIHARA YASUHIRO Omotesando hills

TEL : 03-5770-3291

Email : tokyo@sosu.co.jp

Instagram https://www.instagram.com/miharayasuhiro_tokyo/

 

Maison MIHARA YASUHIRO Osaka

TEL : 06-6563-9807

Email : osaka@sosu.co.jp

Instagram https://www.instagram.com/miharayasuhiro_osaka/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Men’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_shinjuku/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Women’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_isetanwomens/

 

MY Foot Products store

Open : Tuesday & Saturday

 

Please note that business days and hours are subject to change without notice due to government requirements for COVID-19.

 

In addition, the release date has been changed at some stores.
We apologize for any inconvenience this may cause, and thank you for your understanding.